Bradley Mitton is a globally recognised serial entrepreneur and wine trade specialist, serving as the visionary founder of Club Vivanova, an exclusive international network dedicated to premium wines and gourmet events. He also owns the wine distribution company Mitton Wines, which supplies Continental Europe.

Originating in Monaco, he expanded the Club by hosting over 1,500 highly curated wine tasting events and educational courses in 25 cities across 15 countries, establishing a powerful platform that connects high-net-worth individuals, diplomatic circles and corporate leaders across Europe and Asia. His commitment to linking fine wine with charitable causes has resulted in significant philanthropic contributions.

Mr. Mitton’s expertise is rooted in direct engagement with international producers, driving successful cross-cultural trade partnerships. Leveraging his comprehensive understanding of premium hospitality markets, he founded a consultancy advising luxury F&B businesses on strategy, branding and event marketing.

As a recognised industry leader and author, he is highly sought after for his insights on building exclusive B2C communities and maximising brand presence within elite consumer demographics.

Through Club Vivanova, Mr. Mitton provides a unique perspective on leveraging wine lifestyle events for business development in Asia.

MR. BRADLEY MITTON

Founder & CEO, Club Vivanova & Mitton Wines